Automate your tasks.
Innovate your thinking.
I help teams use AI as a creative partner that sharpens judgment, multiplies perspectives, and accelerates decision-making.
Through hands-on training and workshops, custom AI solutions, and thought leadership, your team learns to think with AI—not just delegate to it. You'll surface insights you'd miss alone, make sharper decisions, and build the kind of AI fluency that separates leaders from followers.
AI Innovation Workshops - Custom AI Thinking Partners - Team Training
Meet Pete
Your AI Strategist
Most AI consultants focus solely on automating with AI. I focus on automation + innovation. It's this combination that helps teams work faster AND think bigger.
For 20+ years, I've helped global brands like PayPal, Cisco, and Meta tell better stories and build smarter content strategies. At Monks (a global creative agency), I led content and AI innovation projects—from strategizing and writing campaigns to building internal chatbots.
Now, I help marketing and content teams use AI the way it should be used: as a thinking partner, not a replacement.
I build custom AI creativity systems tailored to how your team actually works. I facilitate workshops that leave people energized, not overwhelmed. And I train teams to use AI in ways that make their jobs more interesting, not more robotic.
My Philosophy: AI should amplify human creativity, not diminish it. The best ideas come from the collision of human intuition and machine speed. When teams learn to think with AI instead of just using it, that's when breakthroughs happen.
Let's Work Together: If your team is stuck in creative ruts, drowning in the same ideas, or unsure how to move beyond surface-level AI usage—I can help.
Custom Tools
Custom AI assistants (Claude Projects, CustomGPTs) tailored to your specific workflows, brand voice, and creative challenges. Think of them as always-available team members who know your business, speak your language, and help you think through problems faster.
Training & Workshops
Live, hands-on sessions that build real-world AI skills. We cover everything from essential tools and prompt design to using AI as a creative co-pilot. These workshops leave your team energized, confident, and ready to apply what they’ve learned immediately.
Opportunity Mapping
Identify the highest-impact opportunities for using AI as a creativity multiplier. Through a structured discovery process, we'll map your current workflows, spot creative bottlenecks, and prioritize where AI can unlock new thinking.
AI Thought Leadership
I speak, write, and lead workshops on the future of AI as a tool for insight, creativity, and strategy. If you need a speaker, facilitator, or contributor who can break through the buzzwords and make AI practical and inspiring.
Training & Workshops
Live, hands-on workshops that teach teams to use AI as a creative intelligence partner—not just for first drafts, but for generating unexpected ideas, exploring new angles, and breaking out of the patterns that keep producing the same thinking.
Services
Every engagement starts with curiosity and ends with confidence. Whether you're building team fluency, developing a strategy, or unlocking creativity, I meet you where you are.
Training & Workshops
Live, hands-on workshops that teach teams to use AI as a creative intelligence partner—not just for first drafts, but for generating unexpected ideas, exploring new angles, and breaking out of the patterns that keep producing the same thinking.
Strategy Consultations
Individual or group sessions help you navigate the AI landscape with clarity. Together, we identify use cases, uncover strategic opportunities, and map out what’s worth pursuing. You’ll walk away with a prioritized action plan based on your unique needs and capacity.
CUSTOM TOOLS
Custom AI assistants (Claude Projects, CustomGPTs) tailored to your specific workflows, brand voice, and creative challenges. Think of them as always-available team members who know your business, speak your language, and help you think through problems faster.
Opportunity Mapping
opportunity mapping
Identify the highest-impact opportunities for using AI as a creativity multiplier. Through a structured discovery process, we'll map your current workflows, spot creative bottlenecks, and prioritize where AI can unlock new thinking.
Thought Leadership
thought leadership
I speak, write, and lead workshops on the future of AI as a tool for insight, creativity, and strategy. If you need a speaker, facilitator, or contributor who can break through the buzzwords and make AI practical and inspiring, let’s talk.
Tel: 925-330-2441